Tazmania Ballroom is an upscale pool and ping pong lounge in Hong Kong with a unique and trendy decor by renowned British interior designer Tom Dixon.
To design an iOS application that presents the static content from the venue’s website in an interactive manner that goes beyond being just informative and truly engages users, all while reflecting the venue’s distinctive, elegant branding.
Appsynth created an app with a totally unique interface design unlike any app on the market. We intentionally strayed from traditional interface guidelines for this particular project, to add an element of discovery for first time users. The app uses animations when opening the menu or transitioning between pages to present the content in a fun and stylized way. The app leverages the device’s gyroscope to produce a reflected light effect on the menu, responding as the device is tilted. The effect appears like golden metal glistening beneath a light, as a reproduction of the material that gives the venue's decor its signature style. These small touches give the app a “wow” factor, when typically the presentation of static, informative content might otherwise be uninspiring.
We intentionally strayed from traditional interface guidelines to add an element of discovery for first time users
The app has been well received by customers, praising the app’s original and unique design. Appsynth oversees all ongoing content management and updates for the application, and was also engaged to develop an app for the venue's sister company, dragon-i, Hong Kong’s premier high-end nightclub.
“dragon-i and Tazmania Ballroom are amongst Hong Kong's most exclusive establishments. Considering the sophisticated and stylish nature of our venues we needed a suitably fitting app designed for each. Appsynth clearly understood the brief and the results were perfectly in line with our two brands. We particularly loved the unique design and clever animations Appsynth conceived for our Tazmania Ballroom app which is unlike anything else we've seen. We highly recommend Appsynth - they are professional, friendly to deal with and deliver results to make you proud of.”